ARTICLES

Restaurant management, business launch and AI

Practical guides with calculations, examples and operating decisions for hospitality businesses in Koh Samui, Thailand and beyond.

PRACTICE

From a question to an operating decision

ARTICLE · 10 MIN ·

An AI Assistant Knowledge Base: How to Prepare Business Documents, Prices and Rules

An AI assistant knowledge base is a set of verified information it uses to answer questions: service descriptions, prices, terms and business rules. Each important fact needs a source, a validity period and a clear audience with permission to access it. Below is a preparation process, a knowledge card template and questions to test before launch. A customer asks what a service includes, but the website, price list and a manager’s messages give three different answers. Uploading all of them to an AI assistant will not remove the contradiction. The assistant may choose an outdated version and confidently repeat it to the customer.

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ARTICLE · 10 MIN ·

Cocoon Viewpoint Restaurant on Koh Samui: Terrace, Sunset, Menu and Cocktails

Give yourself time at Cocoon Viewpoint: look out over the island, find your place on the terrace, take a few photographs and stay for dinner. Several sides of Samui come together here: green hillsides, the sea, woven architecture, evening light and aircraft above the island. I know Cocoon from the inside. During my time as CEO, I worked with the team on its development: the terrace, kitchen and bar, service and staff training. This guide brings together practical pointers for a visit today and the story of how the restaurant evolved. My work with the group ended in April 2024; bookings and current conditions are confirmed by the Cocoon team.

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ARTICLE · 11 MIN ·

Restaurant Audit: What Gets Checked, How Long It Takes and What the Owner Gets

A restaurant audit is an independent review of money, team, processes and reporting that ends with a list of losses in figures and a plan to fix them. This article covers when you need one, what is checked, how long it takes and how to avoid paying for a report nobody uses. By Denis Mironov: 16 years in HoReCa in Russia and Thailand, 7 launches on Koh Samui.

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ARTICLE · 12 MIN ·

Restaurant Soft Opening: How to Run It and What to Test

A soft opening is a short run of real shifts with a limited number of guests before the grand opening. Its job is to find failures in the kitchen, service and payments while they are still cheap to fix. This guide covers timing, the guest list, what to measure and how to make the launch decision. By Denis Mironov: 16 years in hospitality in Russia and Thailand, 7 launches on Koh Samui.

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ARTICLE · 9 MIN ·

How to Open a Restaurant or Bar in Thailand: Stages, Documents and Common Mistakes

Opening a restaurant or bar in Thailand as a foreigner is less about the interior and more about sequence: concept, company structure, premises, licences, team and fit-out. This guide walks through each stage, the documents involved and the mistakes that most often cost founders time and money. Rules change and vary by province, so treat it as a map and confirm the details with a licensed Thai lawyer.

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ARTICLE · 5 MIN ·

AI for Hotels: What to Hand to an AI Agent or Chatbot First

A hotel answers the same questions hundreds of times a month, and every slow answer is a booking that may go to an aggregator or a competitor. This guide shows which hotel tasks suit an AI agent, where a person must stay in charge and how to run a first pilot without touching your booking system on day one.

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ARTICLE · 4 MIN ·

AI for a Small Business: Where an Owner Should Start

“We need to implement AI” is not a task. A task is “new enquiries get a reply within five minutes” or “the weekly report is ready on Monday morning without anyone staying late”. This guide helps an owner go from the general wish to one concrete process, choose between a neural network in a chat window and an AI agent, and avoid the usual mistakes.

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